Dietary Supplements False Advertising

Ftc cracks down on false advertising in dietary supplements supplements making claims regarding diabetes genetically customized nutritional benefits and weight loss are slammed for false advertising.
Dietary supplements false advertising. For purposes of dietary supplement labeling section 5 of dshea provides an exemption from labeling requirements for scientific journal articles books and other publications used in the sale of dietary supplements provided these materials are reprinted in their entirety are not false or misleading do not promote a specific brand or. The supplement industry in the united states has surpassed 37 billion dollars in annual sales and is growing at a rate of 7 10 annually. Industry initiative targets deceptive false and misleading dietary supplement advertising.
Supplements making claims regarding diabetes genetically customized nutritional benefits and weight loss are slammed for false advertising. Something s fishy in the world of supplement marketing and it s difficult to know if the benefits and health claims on the packaging are for real or just false advertising. One of the worst examples of false advertising in recent years vitaminwater tried to market its sugar laden product as a healthy alternative to soda.
As the american public becomes more health conscious and informed more consumers are taking their health into their own hands and using. Using the tagline vitamins water all you need it failed to mention or correctly highlight the eight teaspoons of sugar in every bottle. False advertising in dietary supplements.
The use of dietary supplements has steadily increased over the past decade. False and deceptive labels hurt consumers. Many dietary supplements on the market may fail to contain the ingredients listed on the label or may contain too little or too much of the listed ingredients.
The council for responsible nutrition crn the dietary supplement industry s leading trade association has provided the national advertising division nad of the council of better business bureaus an investigative arm of the advertising industry s voluntary self regulatory body with a. Supplements making claims regarding diabetes genetically customized nutritional benefits and weight loss are slammed for false advertising.