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Providing many dietary supplement packaging options including nutraceuticals and pills into foil blisters bottle or pouch and rigid containers.
Packaging of dietary supplements. In the natural products industry it s sometimes niche brands who are the biggest packaging disruptors on the shelf. Savvy cpg marketers know that packaging is one of the most powerful mediums for conveying a brand s message. No matter how pretty or sharp the packaging of a supplement looks none of it will matter if the words and facts on it aren t correct.
On the road to turning great ideas into packaging realities some pitfalls are more costly than others. Principle display panel pdp. Premade pouch is an ideal packaging for dietary powders capsules or tablets.
It is also commonly used for secondary packaging of single portioned food supplements. Plastic bottles are also lightweight cost effective and do not easily break. According to the fda all dietary supplement labels must contain a specific set of information.
Be mindful of mistakes. Dietary supplement packaging design. A common misconception is that dietary supplements have lower standards than pharmaceutical and otc medications.
Costly oversights to avoid. Manufacturers must also be wary of suggesting that even a healthy and balanced diet is not able to provide the body with the right amount of nutrients and that dietary supplements can. Eye catching labels and shelf jumping packaging can make or break your dietary supplement product.
Only dietary supplements that contain these messages on the packaging can be allowed on the market. Under the dietary supplement health and education act of 1994 dshea. As you re in the design phase with your dietary supplement packaging design team take stock of all of the options available to you.
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